New auto-apply label improves electronics production continuity

Brady’s new, high performing and highly reliable polyimide label for auto-apply traceability applications
offers great accuracy and pick up rate to improve production continuity.

Highly reliable
Brady’s B-7727 polyimide auto-apply label has been developed to reduce adhesive bleed risk, a common issue in auto-apply systems. Adhesive bleed may occur in extreme conditions, and can reduce the reliability of an auto-apply labelling system to the point of an unplanned production stop. The new auto-apply traceablity label offers a highly reduced adhesive bleed risk and, as a consequence, increased label accuracy and pick-up rate which improves production continuity.

Applications
The new B-7727 auto-apply traceability label is great for PCB and pre-process identification in electronics manufacturing. The label resists high temperature applications with extreme washing processes and aggressive cleaning agents and works well with auto-apply systems in both surface mount and through-hole assembly processes. Both top and bottom circuit board placement are possible with the B-7727 white glossy polyimide label.

Print and apply on-site
The B-7727 auto-apply traceability label works seamlessly with the BSP™61 Print and Apply System, the ALF Label Feeder and other auto-apply systems. Together they provide a reliable and flexible on-site traceability solution for high heat applications in manufacturing. The B-7727 label is part of Brady’s UltraTemp™ Series which now includes 10 polyimide traceability labels with a strong heat resistance. Email Brady at [email protected] for a sample or product specifications.

About Brady Corporation:
Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect people, products and places. Brady’s products help customers increase safety, security, productivity and performance and include high-performance labels, signs, safety devices, printing systems and software. Founded in 1914, the company has a diverse customer base in electronics, telecommunications, manufacturing, electrical, construction, education, medical, aerospace and a variety of other industries. Brady is headquartered in Milwaukee, Wisconsin and as of August 1, 2014, employed approximately 6,400 people in its worldwide businesses. Brady’s fiscal 2014 sales were approximately $1.23 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. More information is available on the Internet at www.bradycorp.com.